When it comes to social media monitoring there are so many different tools to choose from. Hootsuite and Sprout Social are both tools that I have experience with . So let’s start with the similarities. Hootsuite and Sprout Social both allow you to monitor multiple social media platforms from one place. They have search features that allow you to connect with new people. You can track the demographic information of your followers on Twitter and Friends on FB, one of the more helpful features in my opinion. Both tools allow you to create customized reports. You can track your new followers/fb fans, re-tweets and twitter mentions. Both have mobile apps. And they allow you to manage RSS feeds. All really great features, the differences…